Rail | BC Lions
Station | John Casablancas Institute
Bus | Bud Light Lime
Station | SHOEme.ca Interactive Retail Wall
Bus | Visit Seattle
Station | Vancouver Aquarium
Bus | Kronenbourg 1664 Blanc
Through its exclusive advertising rights with Translink, BC Transit and InTransit BC, Lamar Advertising British Columbia is proud to market and manage advertising in and on all transit systems in British Columbia. Whether it's buses province-wide or Vancouver’s Sky Train, Canada Line, Seabus and West Coast Express, we make transit advertising in BC easy!
Transit ads get noticed! According to a new survey, transit advertising remains one of the top forms of media in terms of influencing Canadian shoppers and social media users. Download the stats »
Lamar Advertising British Columbia offers turn-key transit advertising solutions in all BC markets including:
Vancouver: Canada’s third largest city with a population of just over 2.3 million. Only North American city without a freeway system making it uniquely suited for transit advertising thanks to high visibility and long exposure times transit ads receives on heavily trafficked bridges, arteries and thoroughfares. Vancouver boasts a fleet of over 1300 buses and 300 rapid rail cars plus 44 rapid rail stations all of which offer unique and effective advertising options through Lamar.
Victoria: The capital of British Columbia with a population of over 330,000. Touted as the “Garden City” Victoria’s year round mild weather and numerous local attractions draw local visitors and tourist for all over seeking fun and outdoor adventure. Victoria offers a fleet of over 260 buses which includes 59 Double Decker buses ideal for “high” impact transit advertising.
Kelowna: BC’s third largest market with a population just over 109,500. Nestled in the center of the Okanagan Valley Kelowna is amicably known as the Napa Valley of Canada. A delightful day can be spent sampling the award-winning wines of the many wineries, while several championship golf courses draw enthusiasts from all parts of the globe. Kelowna operates a fleet of 60 buses (including Double Deckers) on 22 routes.
And all BC Markets in Between: Unlike any other medium in BC Lamar can offer province-wide coverage.
Vancouver Island/Sunshine Coast (Nanaimo, Campbell River Courtenay, Cowichan Valley, Port Alberni, Powell River, Sechelt, Squamish)
Fraser Valley (Abbotsford, Mission, Chilliwack)
Okanagan (Kamloops, Vernon, Penticton)
Kootenays (Trail, Castlegar, Nelson, Cranbrook)
BC North (Prince George, Prince Rupert, Williams Lake, Terrace, Kitimat, Dawson Creek, Fort St. John)
Combined Fleet Size: 290 buses
Sep 6, 2016
A new study by TouchPoints Canada shows that OOH outperforms traditional media in reaching consumers during their purchase activity for any product. In fact when they looked at weekly media exposure, they found that OOH had the highest reach at 88%.
Read this article »
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