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"Website traffic compared to pre-outdoor counts is up, and subsequent postings of the same creative in various locations have consistently created jumps in visits to the site. The success of this campaign is clear evidence that outdoor can be used to generate immediate response."

Jim Rathbun

President, Rathbun Communications Inc.

"Digital outdoor was consistently the first medium to update/increase the jackpot estimate during the six jackpot updates March 26-30. Thank you for your cooperation during tight timelines - we really appreciate being able to count on your team!"

Sally Robson

Advertising Manager, Iowa Lottery