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"We devote more than 50% of our retail advertising budget to billboards. Our company is confident that if not for our billboards many travelers would not find our stores."

Kim Swanson

Marketing/Public Relations Coordinator, Sierra Trading Post Outlet Store

"Our Lays Brand has experienced a significant increase in sales and support from the Billboard Campaign and we are thrilled with the results. We will look to Lamar for future advertising needs…"

Chris Saline

Frito-Lay