Located mainly in urban neighborhoods and on smaller roads, Jr. Posters bring your message to a local audience. They provide exposure where larger format Posters or Bulletins may not be found. Jr. Posters are used to target ethnic markets and audiences that are harder to reach. When you have a time-sensitive, seasonal or special event to advertise, Jr. Posters are the way to go.
Jr. Posters are located mainly in urban neighborhoods. They are great for advertising time-sensitive, seasonal or special events.
Because Jr. Posters are smaller, they are available in neighborhoods and on smaller roads where larger forms of media can't go. This allows advertisers to get their message closer to urban audiences. Jr. Posters are also used for their proximity to retail businesses where they can stimulate point-of-purchase sales.
Jr. Posters are designed to saturate the market and reach customers where they live, work and play.
Reach a wide audience and make a dramatic impact by saturating the market with Jr. Posters. Jr. Posters are sold in packages, so your ad will run simultaneously on several different Jr. Poster locations in a specified market area to saturate the region (typically for 30 and 60 day periods).
Learn more from our full list of great case studies
Get inspired with more creative examples online.
"I would like to extend my heartfelt thanks for your assistance during the recent manhunt for the two escaped Clinton Correctional Facility inmates. We are grateful to Lamar Advertising for offering space on your digital billboards. With your assistance, we were able to disseminate important inmate information to drivers in multiple states. This was critical in informing the public."
Joseph A. D'Amico
Superintendent, New York State Police
"I just wanted to tell you that as a result of my billboard, I was able to find a living kidney donor. Someone had taken a picture of my billboard and posted it on Facebook. This person saw it on Facebook and came forward to help me. I want to thank you and your company for their willingness to advertise my search for me and for keeping the billboard up for several more months. It was successful!"
Myrna Bernstein
"Anita Nasuto was referred to me, and I have the pleasure of working with her as my account rep with Lamar. I have seen a direct correlation between working with Anita and increased sales as a result of this advertising venture. I would recommend Anita and Lamar to other prospective merchants who are considering billboard advertising!"
Kari Pogge
President, Mattress Xpress
"It has been a pleasure to have Lamar be a part of my 2014 advertising campaign. Not only has their billboard on Delaware Ave gotten my company a lot of recognition, it has lead to many high end successful leads. I highly recommend using Lamar and their billboards to help your company grow!"
Christian Frese
CEO, Frese's Landscaping
"We tried outdoor advertising four years ago and almost instantly our customer traffic increased by 50%. Now four years and eight poster programs later, we have come to depend on outdoor advertising as our #1 advertising medium."
Lea Snell
Director, Wee Swamp Consignment Shop
"We have found that rotating posters with a similar creative design allows us to reinforce our brand. This has helped all aspects of our business to grow."
Carrie Jester-Mullins
Manager, Jester Jewelers
Read more success stories on Out-of-Home advertising from our clients.
