Baton Rouge, LA – April 16, 2020 – Lamar Advertising Company (Nasdaq: LAMR) today announced that the company is supplying vinyl billboard material for conversion into personal protective equipment (PPE) for immediate use by healthcare workers caring for COVID-19 patients at medical facilities across Louisiana.
Lamar has joined forces with Louisiana State University, which has established a large-scale production facility at the Pete Maravich Assembly Center (PMAC) on the Baton Rouge Campus. The Out of Home advertising company’s billboard material is being converted on-site into heavy-duty, reusable gowns.
“In this time of crisis, our fellow citizens have come together to address the urgent need for PPE in an incredibly innovative way,” said Sean Reilly, CEO of Lamar Advertising Company. “We are so proud to be part of this effort and to have teamed up with LSU and other members of the community as we collectively battle the COVID-19 pandemic.”
Billboards converted into PPE
Lamar initially donated recycled billboards to Wayne Newhauser, Director of LSU’s Medical Physics Program, who then converted them into the first batch of gowns in his garage. With the project having grown in size, Lamar is now also supplying new billboard vinyl to ensure continued production. Presently, 40 workers are producing approximately 1,000 gowns per day at the PMAC.
Press Contact:
Allie McAlpin
Communications Director
Lamar Advertising Company
(225) 926-1000 ext. 6412
[email protected]
About Lamar Advertising Company
Founded in 1902, Lamar Advertising Company (Nasdaq: LAMR) is one of the largest outdoor advertising companies in the world, with more than 360,000 displays across the United States and Canada. Lamar offers advertisers a variety of billboard, interstate logo, transit and airport advertising formats, helping both local businesses and national brands reach broad audiences every day. In addition to its more traditional out-of-home inventory, Lamar is proud to offer its customers the largest network of digital billboards in the United States, with over 3,500 displays. Please feel free to explore our website at
www.lamar.com or contact us at
[email protected] for additional information.