Digital

Digital Billboards

Digital Billboards are computer-controlled electronic displays with technological capabilities that are taking out-of-home advertising to a new level. With Lamar's digital technology, the possibilities are endless.

  • Ads rotate in a slide show fashion every 6 to 8 seconds
  • Located on highways, major arteries and city streets
  • Change your message as often as you want with no production cost
  • Stream live data and user-generated content from your website/social media in real time
  • Display your ad within minutes
  • Download Product Fact Sheet »

Features & Specs

Social Media

Stream tweets in real time directly to our Digital Billboards.

Combine Digital Out-of-Home and Social Media to extend the conversation where people are making buying decisions. We can stream content from Facebook, Twitter, Instagram, FourSquare and Google+ to our Digital Billboards. Don’t worry about filters; our Network Operating Center (NOC) covers that for you.

Dynamic Capabilities

Transform our Digital Billboards into giant scoreboards with live updates from sporting events.

Change your message weekly, daily, hourly or in real time – it’s up to you. Anything that is live on a website can be streamed to our Digital Billboards in real time. This includes countdowns, time, temperature, live scores, news feeds, trending items and more.

User-Generated Content

Display images or text from your website or social media account on our Digital Billboards.

Turn customers into copywriters with our Digital technology. We can pull images or text from your website or social media accounts and display it on our Digital Billboards in real time. It’s a great way to create a one to one relationship with consumers and establish brand ambassadors for your business or service.

Relevant

Stay relevant and trigger specific designs to run on our Digital Billboards based on the day, time, weather and more.

The flexibility of our Digital Billboards allows you to change your message based on the day, time, weather, location, season, etc. We can tap into the local forecast and “trigger” specific designs when it's raining, sunny or cold. Or let us know the time of day and we'll “trigger” different designs during drive time, lunch and happy hour.

Markets

We offer advertising space on Digital Billboards in the following markets:

United States

Alabama

Birmingham | Birmingham-Gadsden
Decatur | Decatur-Shoals
Huntsville | Huntsville
Montgomery | Montgomery
Tuscaloosa | Tuscaloosa

Arizona

Bullhead City | Laughlin-Bullhead
Phoenix | Phoenix

Arkansas

Little Rock | Little Rock
Jonesboro | Northeast Arkansas

California

Bakersfield | Bakersfield
Lancaster | Lancaster, CA
Palm Desert | Palm Springs

Colorado

Colorado Springs | Colorado Springs
Denver | Denver
Fort Collins | Northern Colorado

Connecticut

Florida

Daytona Beach | Daytona Beach
Fort Myers | Fort Myers
Lakeland | Lakeland
Ocala | Ocala
Ft. Walton Beach | Fort Walton-Destin
Panama City | Panama City
Pensacola | Pensacola
Tallahassee | Tallahassee

Georgia

Norcross | Atlanta
Augusta | Augusta
Brunswick | Brunswick
Macon | Macon
Rome | Rome
Savannah | Savannah

Idaho

Boise | Boise

Illinois

Chicago | Chicago
Forsyth | Decatur, IL
Carbon Cliff | Quad Cities
Rockford | Rockford-Freeport

Indiana

Evansville | Evansville
Indianapolis | Indianapolis-Bloomington
Terre Haute | Terre Haute

Iowa

Cedar Rapids | Cedar Rapids-Waterloo
Dubuque | Dubuque

Kansas

Topeka | Topeka-Wichita

Kentucky

Paducah | Paducah

Louisiana

Alexandria | Alexandria
Baton Rouge | Baton Rouge
Houma | Houma
Lafayette | Lafayette
Monroe | Monroe
New Orleans | New Orleans
Hammond | Hammond-Northshore

Massachusetts

Michigan

Westland | Detroit
Muskegon | Muskegon
Freeland | Saginaw-Port Huron
Traverse City | Traverse City

Minnesota

Proctor | Duluth-Superior
Sauk Rapids | St. Cloud

Mississippi

Columbus | Columbus, MS
Corinth | Corinth, MS
Greenville | Greenville
Hattiesburg | Hattiesburg
Pearl | Jackson, MS
Meridian | Meridian

Missouri

Osage Beach | Columbia-Jefferson City
Hannibal | Hannibal
Joplin | Joplin
Kansas City | Kansas City
Springfield | Springfield
Bonne Terre | St. Louis-East Missouri

Montana

Billings | Montana

Nebraska

Omaha | Omaha

Nevada

Las Vegas | Las Vegas

New Mexico

Albuquerque | New Mexico-El Paso

New York

Latham | Albany
Buffalo | Buffalo
Rochester | Rochester
Syracuse | Syracuse

North Carolina

Hendersonville | Asheville-Charlotte
Elizabethtown | Eastern North Carolina
Rocky Mount | Raleigh-Durham

Ohio

Ashland | North Central Ohio
Cincinnati | Cincinnati
Blacklick | Columbus, OH
Dayton | Dayton
St. Clairsville | Wheeling
Girard | Youngstown

Oklahoma

Oklahoma City | Oklahoma City
Tulsa | Tulsa

Oregon

Lake Oswego | Portland
Salem | Salem, OR
Salem | Eugene

Pennsylvania

Duncansville | Altoona-Johnstown
Erie | Erie
Lemoyne | Harrisburg
Pittsburgh | Pittsburgh
Reading | Reading
Williamsport | Williamsport
Philadelphia | Philadelphia

Rhode Island

East Providence | Providence

South Carolina

Columbia | Columbia, SC
Myrtle Beach | Myrtle Beach

South Dakota

Rapid City | Rapid City
Sioux Falls | Sioux Falls

Tennessee

Knoxville | Knoxville
Blountville | Tri-Cities
Clarksville | Clarksville
Cookeville | Cookeville
Jackson | Jackson, TN
Nashville | Nashville

Texas

Abilene | Abilene
Beaumont | Beaumont
Corpus Christi | Corpus Christi
Arlington | Dallas-Fort Worth
Laredo | Laredo
Wolfforth | Lubbock
Midland | Midland-Odessa
San Angelo | San Angelo
Temple | Temple
Tyler | Tyler-Longview
Victoria | Victoria

Virginia

Richmond | Richmond
Roanoke | Roanoke-Lynchburg

Washington

Spokane | Spokane

West Virginia

Princeton | Bluefield-Beckley
Bridgeport | Bridgeport, WV

Wisconsin

Marshfield | Central Wisconsin
De Pere | Green Bay
Milwaukee | Milwaukee
Milwaukee | Sheboygan

Wyoming

Canada

Ontario

Ontario | Ontario

Puerto Rico

Puerto Rico

San Juan | Puerto Rico

Case Studies

Learn more from our full list of great case studies

Creative

Get inspired with more creative examples online.

Client Stories

Read more success stories on Out-of-Home advertising from our clients.

Browse Inventory

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Contact Our Digital Team

Take your advertising to a new level with Lamar's Digital capabilities.

Follow Our Digital Blog

Check out the latest Digital OOH campaigns on our blog.