News & Events

News & Events

What a Busy May!

This spring has been very busy for Lamar Advertising of Roanoke, but last week was particularly eventful. On Wednesday, our Lamar Digital Strategist, Cydney Palmer, visited from Baton Rouge to speak with our local American Advertising Federation of Roanoke. Lamar of Roanoke sponsored the lunch which was held at the beautiful Hotel Roanoke.  Cydney presented some incredibly valuable information about our digital display panels and the use of iSpots, or dynamic digital designs.


A buffet lunch was prepared for the presentation by Cydney Palmer.


The gorgeous table settings.


Cydney gave an incredible presentation.


The event had a large crowd.

Thursday, the ladies of our office were honored to attend the Go Red for Women Luncheon, also at the Hotel Roanoke. Lamar of Roanoke proudly sponsored this event as well. According to the American Heart Association’s website, “Go Red for Women is the American Heart Association’s campaign to increase awareness of heart disease and stroke in women and to inspire them to take charge of their heart health. One in three women suffers in silence, and almost one woman dies every minute of this largely preventable disease.” All of our attendees thoroughly enjoyed bonding with other women to raise awareness for a very worthy cause.

On Friday, we finished off the week with a company picnic. It was the perfect end to a fabulous week!

Jun 20, 2017

Lamar Advertising Company Announces Key Promotions in its Sales Division

Lamar Advertising Company is pleased to announce the promotions of two key individuals at the company’s headquarters in Baton Rouge: John Miller, previously Vice President and Director of National Sales, has been named Senior Vice President of Sales and Sales Operations, and Rachel Roger, previously National Sales Account Executive, will become National Sales Manager.

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Jun 6, 2017

Lamar Advertising Launches Personalized Digital Billboard Campaign using Vehicle Recognition Technology for Paramount Pictures’ Transformers: The Last Knight

Lamar Advertising Company and Paramount Pictures have unveiled a dynamic, technology-led digital out-of-home advertising campaign to promote the upcoming film release of Transformers: The Last Knight. Using its digital billboard network in conjunction with vehicle recognition technology from Vehcio, Lamar will deliver personalized, contextually relevant messages based on the make and model of the oncoming car.

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