News & Events

News & Events

PHX Sky Harbor Named Airport Megahub

Phoenix Sky Harbor Airport (PHX)

“Sky Harbor ranked as the 10th largest megahub in the world, No. 8 in North America and No. 5 among airports with a cluster of flights from low-cost airlines like Southwest, according to a study by air-travel research firm OAG.

Megahubs are airports with the highest ratios of scheduled flight connections to the number of destinations served by the airport. The top three in the world, according to OAG: Atlanta’s Hartsfield-Jackson International Airport, Chicago O’Hare and Dallas-Fort Worth International.

Sky Harbor is a major hub for two airlines, American/US Airways and Southwest. Both funnel passengers through Phoenix on their way to their final destinations.”

Why is this important to us? It means that our advertisers reach not only Phoenix destination flyers, but also hubbing passengers, who are often business travelers and higher demo/decision makers.

Read the full article here »

Oct 6, 2015

Lamar Advertising and Rareform Launch Campaign Supporting Art & Sustainability

Lamar Advertising Company (Nasdaq: LAMR), one of the largest out-of-home advertising companies in North America, has partnered with Rareform, a Los Angeles-based outdoor gear company that repurposes billboards into unique bags and accessories, to launch Art Lives. This unique sustainability campaign gives artwork and billboards a second life as repurposed, one-of-a-kind bags and accessories.

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Oct 5, 2015

WARC joins ACTIVATE Speaker Line-up

Monique Dolbin, Associate Director of the World Advertising Research Centre (WARC) in the America’s has joined the slate of speakers for OMAC’s OOH Conference ACTIVATE which is being held on Oct. 28th in Toronto. Monique will speak on the “Lessons in OOH from the World’s Best Campaigns” and share the trends that WARC’s annual meta-analysis found in OOH through selected campaigns. She will also share WARC’s views on what the future holds for OOH.

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