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"We use billboard advertising as an important piece of our total media mix. Billboard advertising works well in combination with all of the other forms of advertising we use in our markets. We will continue to use Lamar billboards because they drive business into our stores."

Dale Keyser

The Pella Window Store

"Sales were directly attributable to our Lamar signage. Our outdoor campaign has become a key component in our overall advertising strategy based on value received for dollars invested."

Andrea Reid Waide

Reid Fine Furnishings