News & Events

News & Events

Lake Charles Billboards Honor Fallen Louisiana State Trooper

Lamar Advertising Company has dedicated space on digital billboards in Lake Charles to honor fallen Louisiana State Trooper Steven Vincent. The 44-year-old veteran trooper was shot and killed Sunday in the line of duty. 

Lamar is using 12 of its digital billboards in Lake Charles to display a tribute to the fallen trooper from August 25 - 31. Please click here for a map of the locations.

Lamar Advertising Lake Charles

Jun 20, 2017

Lamar Advertising Company Announces Key Promotions in its Sales Division

Lamar Advertising Company is pleased to announce the promotions of two key individuals at the company’s headquarters in Baton Rouge: John Miller, previously Vice President and Director of National Sales, has been named Senior Vice President of Sales and Sales Operations, and Rachel Roger, previously National Sales Account Executive, will become National Sales Manager.

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Jun 6, 2017

Lamar Advertising Launches Personalized Digital Billboard Campaign using Vehicle Recognition Technology for Paramount Pictures’ Transformers: The Last Knight

Lamar Advertising Company and Paramount Pictures have unveiled a dynamic, technology-led digital out-of-home advertising campaign to promote the upcoming film release of Transformers: The Last Knight. Using its digital billboard network in conjunction with vehicle recognition technology from Vehcio, Lamar will deliver personalized, contextually relevant messages based on the make and model of the oncoming car.

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