News & Events

News & Events

Billboards Nationwide Commemorate Hurricane Katrina

Lamar Advertising Company Marks the 10th Anniversary of Hurricane Katrina on its Digital Billboards Nationwide

Baton Rouge, LA – August 25, 2015 – Lamar Advertising Company (Nasdaq: LAMR), one of the largest outdoor advertising companies in North America, today announced that it is dedicating space on its digital billboards nationwide to commemorate the 10th Anniversary of Hurricane Katrina. Lamar’s billboards will feature iconic photos of New Orleans and the message “10 Years Stronger” to remember those lost in the hurricane and to honor the individuals who came together to rebuild the city of New Orleans.

“Katrina was one of the largest natural disasters in U.S. history. As a Baton Rouge-based company with operations all over Louisiana and the Gulf Coast, many of our employees and their families were directly affected by the aftermath of the storm,” said Lamar Advertising Company CEO Sean Reilly, who also served on the Louisiana Recovery Authority. “It was incredible to see people coming together from all over the world to rebuild the city of New Orleans. This message is meant to remember that spirit of cooperation ten years later.”

Lamar Advertising Company
Photos: “10 Years Stronger” message running on Lamar’s digital billboard space to commemorate the 10th Anniversary of Hurricane Katrina (above). Four designs will rotate on Lamar’s billboards nationwide (below).
Lamar Advertising Company

Hurricane Katrina struck the Gulf Coast on August 29, 2005, causing levee breaches that left much of the city of New Orleans underwater. Ten years later, the city of New Orleans has been revitalized, and the region has grown both closer together and stronger – a message that Lamar is spreading on its digital billboards.

“The personal ties, the business ties, the sense that we’re in it together is just far stronger than it was pre-Katrina. I think this will prove a lasting effect,” adds Reilly.

The campaign is running on Lamar’s digital billboard space nationwide from August 25 – 30, 2015.

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About Lamar Advertising Company
Founded in 1902, Lamar Advertising Company (Nasdaq: LAMR) is one of the largest outdoor advertising companies in North America, with more than 315,000 displays across the United States, Canada and Puerto Rico. Lamar offers advertisers a variety of billboard, interstate logo and transit advertising formats, helping both local businesses and national brands reach broad audiences every day. In addition to its more traditional out-of-home inventory, Lamar is proud to offer its customers the largest network of digital billboards in the United States with over 2,000 displays. Please feel free to explore our website www.lamar.com or contact us for additional information.

Press Contact:

Allie McAlpin
Communications Director
Lamar Advertising Company
(225) 926-1000
amcalpin@lamar.com

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