Lamar Advertising Company is collaborating with JB+A again this year to support #GivingTuesday. Since the inception of #GivingTuesday in 2012, Lamar has generously provided pro bono digital billboards throughout the Greater Kansas City area to promote this global day of giving fueled by the power of social media and collaboration. This year, Lamar is donating 12 boards over a two week period, for an estimated 3,156,782 viewing impressions. Lamar has donated 43 billboards over the last four years to help promote #GivingTuesday.
This year’s #GivingTuesday is less than two weeks away! (Dec. 1) Every year since its inception, the #GivingTuesday movement has had increasing success:
- # 30,000+ partners in 68 countries including small businesses, nonprofits, government agencies and major corporations
- # an estimated 470% increase in online donations on the Tuesday since 2012
- # 32.7 million twitter impressions
- # 750,000+ hashtag mentions
- # 15.4 billion global impressions in print and social media
JB+A encourages all nonprofits to participate in #GivingTuesday, to benefit from great fundraising success when incorporating #GivingTuesday into their year-end fundraising efforts. Make sure your nonprofit benefits from bigger, better and smarter charitable giving this holiday season: click here
for tips and tools.
Momentum is building. Anyone, anywhere can get involved in #GivingTuesday. And no matter who you are — individual, family, nonprofit, business — JB+A wants YOU to join the movement: spread the word, support a cause, make a gift, share your story.
For more great ideas on how you can join the movement, click here