Lamar Advertising Company will illuminate digital billboards across Connecticut in April, with a special message in support of Autism Speaks and the global celebration of World Autism Awareness Day and Autism Awareness Month.
“We are thrilled with this extraordinary donation of advertising space from Lamar Advertising Company,” Lauren Amendola said. She is the Senior Director for Field Development for Autism Speaks in Connecticut and Rhode Island. “This campaign will help raise awareness in the wider community of the prevalence of autism, and will been seen as a visible sign of support for those who struggle with autism in their daily lives.”
One unique feature of this particular outdoor advertising campaign comes from the community-generated content of photos and messages that will constantly change during the month. People are encouraged to post their photo and fill in the message “I walk for ___” on Lamar Advertising of Connecticut’s Facebook page
. From there, Lamar uses the technological capabilities of its digital network to display the user-generated photos and messages from Facebook to billboards in Connecticut. This is a specialty of Lamar Advertising and creates a fun way for community members to engage and interact on a big screen. For more information, visit www.facebook.com/LamarConnecticut
User-generated photos and messages will be displayed on digital billboard space in Connecticut donated by Lamar Advertising Company.
Throughout the month of April, Connecticut residents can show their support and get involved by:
- Light a Building Blue - Change your white bulbs to blue. Light up your home, business, school, place of worship or even your website blue to show your support.
- Wear Blue to Work or School – Show your support by wearing blue shirts, scarves, ties, and accessories. Be sure to register your participation at www.autismspeaks.org/LIUB.
for more fun and creative ways that you can support your neighbors and friends.
Autism is a general term used to describe a group of complex developmental brain disorders – autism spectrum disorders – caused by a combination of genes and environmental influences. These disorders are characterized, in varying degrees, by communication difficulties, social and behavioral challenges, and repetitive behaviors. An estimated 1 in 68 children in the U.S. is on the autism spectrum.
About Autism Speaks
Autism Speaks is the world’s leading autism science and advocacy organization. It is dedicated to funding research into the causes, prevention, treatments and a cure for autism; increasing awareness of autism spectrum disorders; and advocating for the needs of individuals with autism and their families. Autism Speaks was founded in February 2005 by Suzanne and Bob Wright, the grandparents of a child with autism. Mr. Wright is the former vice chairman of General Electric and chief executive officer of NBC and NBC Universal. Since its inception, Autism Speaks has committed more than $525 million to its mission, the majority in science and medical research. Each year Walk Now for Autism Speaks events are held in more than 100 cities across North America. On the global front, Autism Speaks has established partnerships in more than 60 countries on five continents to foster international research, services and awareness. To learn more about Autism Speaks, please visit AutismSpeaks.org
About Lamar Advertising Company
Founded in 1902, Lamar Advertising Company (Nasdaq: LAMR) is one of the largest outdoor advertising companies in North America, with more than 315,000 displays across the United States, Canada and Puerto Rico. Lamar offers advertisers a variety of billboard, interstate logo and transit advertising formats, helping both local businesses and national brands reach broad audiences every day. In addition to its more traditional out-of-home inventory, Lamar is proud to offer its customers the largest network of digital billboards in the United States with over 2,000 displays. Please feel free to explore our website www.lamar.com
or contact us
for additional information.
Autism Speaks - New England Chapter