News & Events

News & Events

Digital Billboards Reroute Traffic in Cincinnati Following Bridge Collapse

Lamar Advertising Company donated space on three of its digital billboards to stream live traffic updates and help reroute traffic in Cincinnati after a bridge collapsed on Interstate 75.

The digital billboards are located on I-75 north of Galbraith, I-75 south of Monroe and on I-275 west of I-75. Lamar Advertising Company has the ability to display news updates in real time on digital displays, thanks to the flexible technological capabilities of its digital network.

Lamar Advertising Displays Live Traffic Updates on Cincinnati Digital Billboards
Lamar donated space on digital billboards in Cincinnati to display live traffic updates.

Lamar will be keeping commuters informed with live updates this week, as the police and the Cincinnati Department of Transportation work to expedite the roadway opening.

Lamar Advertising Company has more than 25 digital displays in Cincinnati and over 2,000 digital billboards across the U.S.

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Mar 15, 2017

The 10 Best U.S. Airports for a Stress-Free Trip

Portland International Airport and Salt Lake City International Airport (SLC) topped MONEY's list of Best Stress-Free U.S. Airports. Runners up also included Phoenix Sky Harbor International Airport and McCarran International Airport. 

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Mar 9, 2017

Timely, Targeted OOH Cuts Through the Clutter

Much of today’s OOH is hyper-targeted, aimed at reaching specific demographics, a particular interest group, and even individuals. Once known as the greatest mass medium, OOH can now reach precisely its intended audience. And OOH remains an unparalleled mass medium, too.

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