News & Events

News & Events

Digital Billboards Reroute Traffic in Cincinnati Following Bridge Collapse

Lamar Advertising Company donated space on three of its digital billboards to stream live traffic updates and help reroute traffic in Cincinnati after a bridge collapsed on Interstate 75.

The digital billboards are located on I-75 north of Galbraith, I-75 south of Monroe and on I-275 west of I-75. Lamar Advertising Company has the ability to display news updates in real time on digital displays, thanks to the flexible technological capabilities of its digital network.

Lamar Advertising Displays Live Traffic Updates on Cincinnati Digital Billboards
Lamar donated space on digital billboards in Cincinnati to display live traffic updates.

Lamar will be keeping commuters informed with live updates this week, as the police and the Cincinnati Department of Transportation work to expedite the roadway opening.

Lamar Advertising Company has more than 25 digital displays in Cincinnati and over 2,000 digital billboards across the U.S.

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Oct 17, 2016

Government Used Digital Billboards to Post Emergency Messaging During Hurricane Matthew

Using Twitter, state agencies in Georgia posted targeted emergency messages directly to Lamar's digital billboards during Hurricane Matthew. This high-tech partnership demonstrates the growing link between social media and out-of-home advertising.

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Sep 29, 2016

Lamar Advertising Company to Release Third Quarter Ended September 30, 2016 Operating Results

Lamar Advertising Company (Nasdaq: “LAMR”) will release its third quarter ended September 30, 2016  earnings report before the market opens Thursday, November 3, 2016.

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